Head of Marketing
3 day in the office and 2WFH
£65,000 - £75,000 + benefits
A global software service provider are currently looking for
a Head of Marketing. You will develop
and implement the overall marketing strategy with a strong focus on lead
generation, brand awareness and sales support.
The business has an impressive portfolio of clients and this
role will play pivotal part in developing and strengthening those relationships
You will be responsible for the following :
- Develop the core propositions of all products and services in order to
create powerful messaging that makes the market stop and take notice.
- Manage a digital marketing agency who maintain
the website, blog and content
strategy, manage multiple social and digital campaigns across
paid/owned/earned media to drive prospects through the funnel into
marketing qualified leads.
- Create and maintain value propositions and
approaches for new offerings.
- Support the sales teams with collateral, case studies, video, and
targeted campaigns
- Maintain the brand’s image across all
digital & physical properties
- Select, plan, negotiate and organise presence at trade
Shows and events in order to generate leads and awareness.
Interested ? Please
apply if you match the following criteria
- A background in software a service preferred
- Skilled at inbound and outbound marketing
strategy formulation.
- Experienced at generating qualified leads
from trade shows & events
- A track record in working with Inside Sales
/ BDMs to generate qualified sales opportunities within new business and
existing customer base.
- A strong understanding of, and ability to
execute, email marketing and LinkedIn campaigns.
- This role requires strong writing/editing
skills and the ability to brief and manage designers/agency partners.
- Experience with marketing automation
platforms.
- Experience with paid media & PPC, SEO
Please apply or call Harjit Dlay
for a confidential discussion 0207 434 3511
